The Advertising Standards
Authority(ASA) regulates the content of adverising on TV, billboard posters, magazines and neewspapers. It tries to prevent adverising which is racisit, offensive, encourages hatred, or is homophobic.
Here are three adverts which have had complaints against them made to the ASA:
This advert from the cloths company, Bennetton was supposed to suggest that its clothing appeals to all people, regardless of colour, ethnic background or age. Some people were baffled why nude children were used to advertise clothing and found the idea of the black child looking like he had horns was suggesting he was evil...
This condom advert for extra large condoms was banned for suggesting it was ok to hurt women.
This advert for Hamlet cigars ("the small cigar") used midgets to promote its small cigar product - but was making fun of people just because of their reduced height.
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